Godiva Pop-up Store

Branding and Design Inspiration

Nearly 100 years after being founded in Brussels, we continue to honor our Belgian roots by ensuring that every piece of GODIVA is bursting with quality, Belgian craftsmanship, and the world’s finest ingredients. The underpinning of our incredible chocolate has, and always will be, an authenticity that flows from our proud Belgian heritage. Our Belgium 1926 logo reflects this spirit, paying homage to the time and place where our story first began and our namesake, Lady Godiva, who embodies the values that we hold most dear.

When it comes to Belgian chocolate, GODIVA's Belgian heritage is unparalleled. Discover how over the course of more than 90 years GODIVA was able to grow as a chocolate brand and bring delicious Belgian chocolate to people all over the world.

When people mention GODIVA, the first thing they think of is the Belgian round shape chocolate. However, GODIVA has also made its own coffee shop brand: GODIVA CAFE. I started thinking about chocolate as a great snack for afternoon tea, why not GODIVA can also try to create more varieties of food for afternoon tea, such as baking and drinks. Chocolate flavor is the best taste in the world. GODIVA shouldn't be just a delicious chocolate, it can also be a great chocolate-flavored afternoon tea brand.